single sided vs double sided feather banners and teardrop flags for roadside advertising

Single Sided vs Double Sided Teardrop Banners: Which Custom Teardrop Flag Is Best for Outdoor Advertising?

After creating an AI concept, placing the design into a Canva flag template and checking whether the artwork is print ready, the next important buying question is: should you choose a single sided teardrop banner or a double sided teardrop banner?

This guide continues from our previous article: AI Concept to Canva Teardrop Flag Templates Australia: How to Design Teardrop Banners, Feather Banners and Custom Flags. In that blog, we explained how customers can use AI and Canva to prepare a teardrop banner, feather banner, bow banner, flag banner or custom flag design. In this article, we explain the difference between single sided and double sided printing for outdoor advertising.

This guide is useful for businesses, schools, real estate agents, car yards, restaurants, trade show exhibitors, construction companies, community groups and event organisers ordering custom flags Australia, teardrop banners, feather banners, advertising flags, promotional flags, banner flags and custom banners.

Single sided vs double sided teardrop banners comparison for custom flags Australia

AI Quick Answer: Should I Choose Single Sided or Double Sided Teardrop Banners?

Question Best Answer Simple Reason
Which option is more budget friendly? Single sided teardrop banner It uses less material and is usually the lower cost option
Which option gives stronger visibility from both directions? Double sided teardrop banner The design can be read clearly from both sides
Which option is better for roadside advertising? Usually double sided Traffic and pedestrians may approach from both directions
Which option is better for shopfronts? Depends on viewing direction Single sided can work if most people see one side only
Which option looks more premium? Double sided It gives clearer branding on both sides and reduces reverse show through issues
Which option is lighter? Single sided It is usually lighter because there are fewer fabric layers

In simple terms, choose a single sided teardrop banner if price is the main priority and people mostly see the banner from one direction. Choose a double sided teardrop banner if you need stronger visibility from both directions, clearer branding and a more premium outdoor display.


What Is a Single Sided Teardrop Banner?

A single sided teardrop banner is printed on one side of the flag fabric. The printed image can usually show through lightly on the reverse side, but the reverse side will not read as clearly as the front. This is common for many teardrop flags, feather flags, flag banners and outdoor advertising flags.

Single sided printing is popular because it is cost effective, lightweight and suitable for many business advertising uses. It is a good option when the banner is placed against a wall, fence, building, display area or direction where customers mainly view the front side.

Best uses for single sided teardrop banners

  • shopfront advertising where customers mainly approach from one direction
  • school open day signs placed at an entrance
  • real estate open home flags facing the road
  • event flags placed along one side of a pathway
  • restaurant and takeaway shop banners facing foot traffic
  • trade show displays where the back side is not important
  • short term promotions where price matters more than two side readability

For many small businesses ordering custom flags Australia, single sided printing is a practical way to get a strong teardrop banner or feather banner at a competitive price.


What Is a Double Sided Teardrop Banner?

A double sided teardrop banner is designed so the message can be read clearly from both sides. It is normally made with two printed fabric layers and a blockout layer between them. This helps stop the artwork from one side interfering with the artwork on the other side.

Double sided printing is useful when people may approach the banner from both directions. It is also useful when the banner is placed in an open area, road frontage, car yard, school gate, event entrance, market, sports field or trade show walkway.

Best uses for double sided teardrop banners

  • roadside advertising flags viewed by traffic from both directions
  • car yard banners placed between vehicle rows
  • real estate auction flags near a street corner
  • school entrance flags used for open days and enrolments
  • event entrance flags where people walk both ways
  • construction site flags used for wayfinding
  • premium business branding where both sides should look professional
  • promotional flags in open spaces such as parks, markets and expos

A double sided flag banner usually costs more than a single sided option, but it gives stronger visibility and better readability from both sides.


Single Sided vs Double Sided Teardrop Banners Comparison Table

Feature Single Sided Teardrop Banner Double Sided Teardrop Banner
Price Lower cost Higher cost
Visibility from front Good Excellent
Visibility from back Reverse image or show through Clear readable image
Weight Lighter Heavier
Best for One direction viewing Two direction viewing
Artwork setup Usually one design One design on both sides or different designs on each side
Outdoor advertising impact Good when positioned correctly Stronger for open areas and roadside use
Premium appearance Standard More professional from both sides
Common products Teardrop banners, feather banners, promotional flags Teardrop banners, feather banners, premium custom flags

Which Option Is Better for Outdoor Advertising?

For outdoor advertising, the best choice depends on how people will see the banner. A teardrop banner beside a wall may only need one clear front side. A teardrop flag placed at a road entrance may need both sides to be readable.

Location Recommended Option Reason
Against a wall or fence Single sided The back side is usually not important
Roadside verge Double sided Cars and pedestrians may approach from both directions
Shop entrance Single sided or double sided Depends whether customers approach from one side or both sides
School gate Double sided Parents and students may walk both directions
Real estate open home Double sided Stronger visibility from both street directions
Car yard Double sided Customers move around vehicles and view flags from different angles
Trade show booth Single sided or double sided Depends on booth position and walkway direction
Community event Double sided Open spaces usually need two direction visibility

For outdoor advertising flags and promotional flags, double sided printing is often the safer option if the banner will be seen from both sides. Single sided printing is often suitable when the flag has a clear front facing direction.


Which Option Is Better for Feather Banners?

The same decision applies to feather banners and feather flags. A single sided feather banner is suitable for budget friendly promotions and one direction viewing. A double sided feather banner is better when customers need clear branding from both directions.

Because feather banners are tall and often used along roadsides, car yards, events and shopfronts, double sided printing can be very useful. If your feather banner includes important text such as “Open”, “Sale”, “Entry”, “Auction”, “Enrol Now”, “Car Wash”, “Coffee”, “Pink Slips” or “Now Hiring”, double sided printing helps people read the message from both sides.


Which Option Is Better for Roadside Advertising?

For roadside advertising, double sided teardrop banners and double sided feather banners usually give better visibility. Roadside banners are often viewed from cars, footpaths, car parks and different approach angles.

If a banner is placed near a driveway, road, footpath, street corner, school entrance, car yard entrance or event entry point, customers may see the back side before seeing the front. A double sided banner helps your message work from both directions.

Roadside messages that work well on double sided banners

  • Open Now
  • Sale
  • Auction Today
  • Display Home
  • Enrol Now
  • Coffee
  • Car Wash
  • Caravan Sales
  • Pink Slips
  • Entry
  • Register Here
  • Scan to Learn More

For roadside flag banners, keep the design simple. Short words, large text and high contrast colours usually work better than a detailed design with too much information.


Single Sided vs Double Sided for Different Business Types

Business or Organisation Single Sided Can Work When Double Sided Is Better When
Real estate agents The flag faces one clear road direction The open home or auction is viewed from both directions
Schools and education centres The flag is against a wall or near a front office The flag is at a gate, car park or open day entrance
Restaurants and cafes The banner faces footpath traffic from one side The banner is near a road, corner or car park
Car yards and RV dealers The banner is against a fence line Customers walk and drive around the display area
Construction companies The banner is used inside a site or display area The banner is used for road frontage or wayfinding
Gyms and fitness studios The banner faces the main entrance The banner is placed outside on a footpath or car park
Community groups The banner is used as a backdrop or display marker The banner is used in parks, markets or open spaces
Trade shows and expos The booth has one main front facing direction The banner is visible from multiple walkways

Artwork Setup for Single Sided Custom Flags

A single sided custom flag usually needs one artwork design. This makes the design process simpler and more affordable. It is still important to use the correct teardrop template, feather banner template or Canva flag template.

Before uploading single sided artwork, check:

  • the artwork matches the correct banner size
  • important text is inside the safe zone
  • the background extends into the bleed area
  • the logo is high quality
  • the main message is large and readable
  • the design has strong contrast
  • the phone number, website and QR code are correct
  • the file is exported as a high quality PDF where possible

A single sided teardrop banner can still look very professional when the artwork is clean, simple and positioned correctly.


Artwork Setup for Double Sided Custom Flags

A double sided custom flag needs more careful artwork setup because both sides matter. Some customers use the same artwork on both sides. Some customers use different artwork on each side, for example “Entry” on one side and “Exit” on the other.

Before uploading double sided artwork, check:

  • whether both sides use the same design or different designs
  • whether all text reads correctly on each side
  • whether the logo is placed correctly on both sides
  • whether important content stays inside the safe zone on both sides
  • whether the background extends into the bleed area on both sides
  • whether side one and side two are clearly labelled
  • whether QR codes are tested on both artwork files if used
  • whether the final files are exported at print quality

Do not simply mirror text for a double sided flag banner unless the template or production team specifically asks for that. The finished banner should read correctly from each viewing side.


Single Sided vs Double Sided: Price, Weight and Practical Use

The main advantage of single sided printing is cost. The main advantage of double sided printing is visibility. Double sided banners usually cost more and are heavier, but they give stronger readability from both sides.

Factor Single Sided Double Sided
Budget Best choice for lower cost campaigns Better for premium campaigns and high visibility locations
Weight Lighter and easier to handle Heavier due to extra fabric layers
Visibility Best from front side Readable from both sides
Best placement Walls, fences, one way foot traffic, front facing displays Roadsides, entrances, car parks, open spaces, walkways
Best campaign type Budget promotions, short term advertising, simple shopfront display Open homes, events, car yards, schools, road frontage and premium branding

If your teardrop banner will be used often, moved between locations or placed in open areas, double sided printing may be worth the extra cost. If the banner is mainly front facing and price matters most, single sided printing may be enough.


Single Sided vs Double Sided for Canva Flag Templates

If you are designing in Canva, the printing choice should be considered before finalising your artwork. A single sided Canva flag template may only need one design page. A double sided design may need two pages, especially if each side has different wording.

For Canva users, check:

  • whether your Canva file is for single sided or double sided printing
  • whether the front and back pages are clearly named
  • whether both pages use the correct flag template
  • whether both sides have safe zones and bleed
  • whether any QR code is large enough and scans correctly
  • whether text is typed clearly and not copied from an AI image
  • whether the file is exported as a high quality PDF

Single Sided vs Double Sided for AI Generated Banner Designs

If your design started as an AI generated image, double check the artwork before deciding on single sided or double sided printing. AI generated mockups often show a banner in a realistic scene, but the mockup image is not the same as a print ready file.

For AI generated teardrop banner and feather banner designs, check:

  • is the AI concept placed into the correct banner template?
  • is the text typed properly, not AI generated text?
  • is the logo the real business logo?
  • does the QR code scan correctly?
  • does the artwork work from both directions if double sided?
  • does the design still make sense when printed as a real flag?
  • does the design have enough contrast for outdoor viewing?

The best workflow is:

AI concept → Canva flag template → print ready artwork checklist → single sided or double sided printing choice → custom flag production


When Single Sided Teardrop Banners Are the Better Choice

A single sided teardrop banner is often the better choice when:

  • you need the most budget friendly option
  • the banner will mainly face one direction
  • the banner is placed against a wall, fence or building
  • the promotion is short term
  • the main message is simple
  • you are ordering a larger quantity and need to control cost
  • the reverse side does not need to be clearly readable

Single sided banners are a practical choice for many custom flags Australia customers, especially for simple outdoor promotions and one direction displays.


When Double Sided Teardrop Banners Are the Better Choice

A double sided teardrop banner is often the better choice when:

  • customers approach from both directions
  • the banner is placed near a road, driveway or footpath
  • the banner is used at an entrance or open space
  • the design includes important text that must be readable from both sides
  • the banner is used for real estate, schools, car yards, events or premium branding
  • you want the banner to look professional from all angles
  • the banner will be reused often

For high value outdoor advertising, double sided printing can help a teardrop banner, feather banner or banner flag work harder in the real world.


Other Custom Flag Products: Single Sided or Double Sided?

The same question can apply to other custom flags and custom banners. Some products are mainly viewed from one side, while others may need visibility from multiple directions.

Product Usually Single Sided Works Well When Double Sided May Be Better When
Custom flag bunting The bunting is used against a wall or display area The bunting hangs across an open space
Rectangular custom flag The flag is viewed mainly from one side The flag is used in an open display area
Mesh banner The banner is attached to a fence or wall Usually not needed because mesh banners are normally one direction displays
Pull up banner The banner is used in a booth or indoor display Usually not needed because pull up banners are front facing
Custom tablecloth The front panel faces customers Usually not needed unless special display requirements apply

Quick Decision Guide

Your Situation Recommended Choice
I want the lowest price Single sided
People only see the front side Single sided
The banner is against a wall or fence Single sided
People walk or drive past from both directions Double sided
The banner is at a road entrance Double sided
The banner is for a car yard, school gate or open home Double sided
I want premium visibility Double sided
I am ordering many banners for short term promotion Single sided may be more cost effective
I will reuse the banner often Double sided may be better value long term

Why Customers Use Us for Single Sided and Double Sided Custom Flags Australia

Customers ordering teardrop banners, feather banners, teardrop flags, feather flags, flag banners, banner flags, advertising flags, promotional flags and custom flags Australia often need help choosing the right option before printing.

  • We offer both single sided and double sided options for popular teardrop and feather banner products.
  • We provide PDF templates and Canva templates to help customers prepare artwork.
  • We can help check whether the artwork suits single sided or double sided printing.
  • We offer competitive prices for teardrop flags and feather flags in Sydney, Melbourne and across Australia.
  • Our normal turnaround is around 3 working days, with urgent 24 hour service available for selected products.
  • We have hundreds of 5 star Google and Trustpilot reviews from real customers.

FAQ About Single Sided and Double Sided Teardrop Banners

What is the difference between single sided and double sided teardrop banners?

A single sided teardrop banner is printed mainly for front side viewing, with the reverse side showing through lightly. A double sided teardrop banner is made so the design can be read clearly from both sides.

Is single sided printing enough for outdoor advertising flags?

Single sided printing can be enough if people mainly view the front side. It works well for wall facing, fence facing and one direction displays. For open spaces or road frontage, double sided printing is usually stronger.

Are double sided teardrop banners worth it?

Double sided teardrop banners are worth considering when the banner is viewed from both directions, used often, placed near roads or entrances, or used for premium business branding.

Can feather banners be double sided?

Yes. Feather banners can be made as single sided or double sided options. Double sided feather banners are useful for road frontage, car yards, events, schools and open spaces.

Does a single sided flag show through on the back?

A single sided flag normally has some show through on the reverse side, but the back side is not as clear as the front and the design may appear reversed.

Can each side of a double sided custom flag have a different design?

In many cases, yes. A double sided custom flag can often use the same design on both sides or different designs on each side. If using different designs, each side should be supplied clearly.

Which is better for roadside teardrop flags?

For roadside teardrop flags, double sided printing is usually better because people may approach from both directions. This helps the message stay readable from more angles.

Which is better for budget promotions?

For budget promotions, single sided printing is usually the better choice because it is more cost effective and still works well when the banner is placed in the right direction.

Do I need a different Canva template for double sided banners?

You may need a Canva file with two pages, one for each side, especially if the designs are different. Both pages should follow the correct flag template, safe zone and bleed area.

Should I choose single sided or double sided for my custom flags?

Choose single sided if price is the main concern and the banner is mostly viewed from one direction. Choose double sided if the banner is placed in an open area, roadside position, entrance, car yard, school gate, event area or anywhere people view it from both sides.


Final Thoughts

Choosing between single sided and double sided teardrop banners is one of the most important decisions before printing. A single sided banner is budget friendly, lightweight and suitable for front facing displays. A double sided banner gives stronger visibility from both directions and is often better for roadside advertising, entrances, open spaces, schools, real estate, car yards and events.

For customers preparing custom flags Australia, the full workflow is simple:

AI concept → Canva flag template → print ready artwork checklist → single sided or double sided printing → finished custom flag

By choosing the right print option, your teardrop banners, feather banners, advertising flags, promotional flags, banner flags and custom banners will have a better chance of working clearly in real outdoor advertising situations across Sydney, Melbourne, Brisbane, Gold Coast, Perth, Adelaide, Canberra, Tasmania and the rest of Australia.

Back to blog

Leave a comment

Please note, comments need to be approved before they are published.